The Hannover region impresses as an industrial location, service metropolis and trading hub for (inter) national markets. At the same time, it is one of the most important insurance locations in Germany.
As Trade fair city it gives the economy important impetus. At the same time, it is one of the most important insurance locations in Germany. In terms of purchasing power, turnover and centrality, Hanover is one of the most successful retail locations in Germany. World-famous brands such as Continental or Sennheiser represent Hanover’s innovative strength.
Whether industry, services, craft or trade: Hanover is considered to be the most important economic area in Lower Saxony and offers a diverse range Industry sectors . In the industrial sector is the vehicle - and mechanical engineering and its subcontracting industries are traditionally a strong sector. In terms of services, the traffic divisions report logistics , communication , Tourism as well congress - and event management enormous growth.
A special trademark is the close link between business and science, thus ensuring the development of innovations and business start-ups. In addition, the central location, excellent transport infrastructure, high quality of leisure time and effective economic development have a positive effect on the economy and quality of life.
Large, internationally known brands are a symbol of the Hanover economic region: companies such as Johnson Controls, Bahlsen, BREE, KIND Hörgeräte, Komatsu-Hanomag, MTU Maintenance, Rossmann, Sennheiser electronic, Solvay Germany and TUI have their headquarters here. With around 16,000 employees, Volkswagen AG (commercial vehicles) is the city's largest employer. A total of around 32,000 people work in the automotive industry including suppliers in Hanover.
The large insurance companies are also very present such as Concordia, VGH and VHV or the Talanx Group, which has set up headquarters in Hanover for its brands Hannover Re and HDI. In addition, significant Financial service providers (Swiss Life, Nord / LB) with its headquarters or branches the city. To the nationally important addresses of the Media industry include the publishing company Madsack, the Schlütersche Verlagsgesellschaft and the TV producer TVN. ARD, ZDF and numerous private radio / TV stations broadcast their programs from Hanover.