Privacy

Privacy policy

General notes

We are pleased to welcome you to our website. We take the protection of your privacy very seriously when it comes to the collection, processing, and use of your personal data in accordance with the data protection provisions of the GDPR, and we want you to feel not only comfortable but, above all, secure here.

The following information provides a brief overview of what happens to your personal data when you visit our website. Personal data refers to any information that can be used to identify you personally. For detailed information on data protection, please refer to our Privacy Policy, which is listed below this text.

Data collection on our website

Who is responsible for the data collection on this website?

Data processing on this website is carried out by the website operator. You can find the operator’s contact information in the legal notice section of this website.

How do we collect your data?

You can generally access our website without providing any personal information. If, in specific cases, your name, address, or other personal information is required, you will be notified in advance.

Your data is collected, on the one hand, when you provide it to us (e.g., by phone, in writing, verbally, or via our contact form). This may include, for example, the information you enter when purchasing tickets in our online store.

Other data is collected automatically by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system or time of page view). The collection of this data takes place automatically as soon as you enter our website.

What do we use your data for?

We use the data provided by you without your separate consent exclusively for the fulfillment and processing of your request, booking or order. For this purpose, your data will be passed on to other companies and service providers where necessary. The scope of the data transfer is limited to the necessary minimum. The companies may only use the forwarded data for the transmitted purpose. No other transfer or sale of personal data takes place.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have a right to request the correction, blocking or deletion of this data. For this purpose, as well as for further questions on the subject of data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

Third-party analytics and tools

When you visit our website, your browsing behavior may be analyzed for statistical purposes. This is primarily done using cookies and so-called analytics tools. The analysis of your browsing behavior is generally anonymous; your browsing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy.

You can object to this analysis. We will inform you about the objection options in this privacy policy.

Privacy

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We point out that data transmission over the Internet (eg communication by e-mail) security gaps. A complete protection of the data against access by third parties is not possible.

Note on the responsible entity

The responsible party for data processing on this website is:

Hannover Veranstaltungs GmbH
Vahrenwalder Str. 7
30165 Hannover
Germany

Phone: +49 511 123490-0
Email: info@hannover-marketing.de

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke an already given consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right of appeal to the competent supervisory authority

In the event of a breach of data protection laws, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the State Data Protection Commissioner of the federal state in which our company is headquartered. A list of data protection officers and their contact information can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential information, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address bar of your browser changes from “http://” to “https://” and by the lock icon in your browser bar.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If there is an obligation to provide us with your payment data (e.g. account number for direct debit authorization) after the conclusion of a fee-based contract, this data is required for payment processing.

Payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

With encrypted communication, the payment data you transmit to us cannot be read by third parties.

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correction, blocking or deletion of this data. For this purpose, as well as for further questions on the subject of personal data, you can contact us at any time at the address given in the imprint.

Objection to advertising e-mails

The use of contact data published within the framework of the imprint obligation to send advertising and information materials not expressly requested is hereby prohibited. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

Data protection officer required by law

We have appointed a data protection officer for our company.

André Lawiszus
Hannover Veranstaltungs GmbH
Vahrenwalder Str. 7
30165 Hannover
Germany

Phone: +49 511 123490-23
Email: datenschutz@hannover-marketing.de

Cookies

Some of the pages on this website use cookies. Cookies do not harm your computer and do not contain viruses. Cookies help make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can configure your browser to notify you when cookies are set, to allow cookies only on a case-by-case basis, to block cookies in specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. Disabling cookies may limit the functionality of this website.

Cookies that are required to carry out the electronic communication process or to provide certain functions you have requested (e.g. shopping cart function) are stored on the basis of Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (e.g. cookies for the analysis of your surfing behavior) are stored, these are treated separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

The basis for the data processing is Art. 6 para. 1 lit. f DSGVO, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

Processing of personal data

In general, you can use the Hannover Veranstaltungs GmbH website without providing any personal data. However, if you wish to use specific services offered by our company or our partners via our website—such as requesting venue information through KongressStadt or purchasing tickets for the fireworks competition—the processing of personal data is required. This is done through the embedding of third-party components, known as iframes. In such cases, processing does not take place on the servers of Hannover Veranstaltungs GmbH, but rather by third parties. Each iframe is preceded by a reference to the privacy policy of the respective controller. Specifically, this applies to the following areas or services. 

Services provided by Hannover Veranstaltungs GmbH

This website incorporates components provided by Hannover Veranstaltungs GmbH (HVG). Among other things, HVG organizes the international fireworks competition in Herrenhausen and sells tickets through its online store. To this end, HVG uses components from the following companies, integrated via iframes:

In the online store section, including ticketing, Congress City:

My.IRS GmbH
Dornierstr. 4
D-82178 Puchheim, Germany
Email: info@tomas-travel.com
Website: www.tomas-travel.com
Phone: +49 89 84102045
Fax: +49 89 84102047
Registered office of My.IRS GmbH: D-82178 Puchheim
Munich Local Court, HRB 157049
Legal form: Limited liability company (GmbH)

Payment methods via My.IRS GmbH

• 
  Datatrans (Mastercard, Visa)
  Datatrans AG
  Kreuzbühlstrasse 26
  CH-8008 Zurich
  Switzerland
  Commercial Register: Canton of Zurich, CH-400.3.008.700-8 VAT ID No.: CHE-100.847.043 VAT
  Management: Hanspeter Maurer, Bettina Reimers, Urs Kisling
  Phone: +41 44 256 81 91
  Fax: +41 44 256 81 98
  Email: General: info@datatrans.ch
  
• PayPal
  On our website, we offer payment via PayPal, among other options. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).
  If you select payment via PayPal, the payment details you enter will be transmitted to PayPal.
  The transmission of your data to PayPal is based on Art. 6(1)(a) GDPR (consent) and Art. 6(1)(b) GDPR (processing for the performance of a contract). You have the option to withdraw your consent to data processing at any time. A revocation does not affect the validity of past data processing operations.

land in sicht AG
Bruhlmatten 16
D-79295 Sulzburg/GERMANY
Email: info@land-in.sicht.de
Website: www.land-in-sicht.de
Phone: +49 7634 56956-0
Fax: +49 7634 56956-99
Headquarters of land in sicht AG: D-79295 Sulzburg
Freiburg im Breisgau Local Court, HRB 300725

Data that is absolutely necessary for delivery or order processing is passed on to third-party service providers. As soon as the storage of your data is no longer necessary or required by law, it will be deleted.

We do not use any plugins or buttons from social media platforms or video portals on the Hannover Veranstaltungs GmbH website. However, since embedded third-party content (iframes) may contain such elements, the relevant privacy policies are provided below.

Facebook plugins (Like & Share button)

Embedded third-party content (iframes) may include plugins from the social network Facebook, provided by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize Facebook plugins by the Facebook logo or the "Like" button on our site. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.

When you visit our website, the plugin establishes a direct connection between your browser and the Facebook server. This informs Facebook that you have visited our site using your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of our website to your Facebook profile. This allows Facebook to associate your visit to our website with your user account. Please note that, as the provider of this website, we have no knowledge of the content of the data transmitted or how it is used by Facebook. For more information, please refer to Facebook’s Privacy Policy at: https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.

Twitter plugin

Third-party embedded content (iframes) may include features from the Twitter service. These features are provided by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the "Retweet" feature, the websites you visit are linked to your Twitter account and made known to other users. In doing so, data is also transmitted to Twitter. Please note that as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Twitter. For more information, please see Twitter’s privacy policy at: https://twitter.com/privacy.

You can change your privacy settings on Twitter in your account settings at https://twitter.com/account/settings.

Google+ Plugin

Google+ functions may be integrated into embedded third-party content (iframes). The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Collecting and sharing information: You can use the Google+ button to publish information worldwide. You and other users receive personalized content from Google and our partners via the Google+ button. Google stores both the information that you have given +1 for a piece of content and information about the page you viewed when you clicked +1. Your +1s can be displayed as references together with your profile name and your photo in Google services, such as in search results or in your Google profile, or in other places on websites and advertisements on the Internet.

Google records information about your +1 activities in order to improve Google services for you and others. To be able to use the Google+ button, you need a globally visible, public Google profile, which must contain at least the name chosen for the profile. This name is used in all Google services. In some cases, this name can also replace another name that you have used when sharing content via your Google account. The identity of your Google profile can be displayed to users who know your e-mail address or have other identifying information about you.

Use of the information collected: In addition to the purposes described above, the information you provide will be used in accordance with Google’s applicable privacy policies. Google may publish aggregated statistics about users’ +1 activity or share this information with users and partners, such as publishers, advertisers, or affiliated websites.

Instagram plugin

Functions of the Instagram service may be integrated into embedded third-party content (iframes). These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can link the content of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Instagram.

For more information, please see Instagram's Privacy Policy: https://instagram.com/about/legal/privacy/.

Tumblr Plugin

Buttons from the Tumblr service may be integrated into embedded third-party content (iframes). The provider is Tumblr, Inc, 35 East 21st St, 10th Floor, New York, NY 10010, USA.

These buttons allow you to share a post or page on Tumblr or to follow the provider on Tumblr. When you visit one of our websites with a Tumblr button, the browser establishes a direct connection to Tumblr's servers. We have no influence on the scope of the data that Tumblr collects and transmits with the help of this plugin. According to the current status, the IP address of the user and the URL of the respective website are transmitted.

For more information, please see Tumblr’s Privacy Policy at: https://www.tumblr.com/policy/de/privacy.

LinkedIn plugin

Functions of the LinkedIn network may be integrated into embedded third-party content (iframes). The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click on the LinkedIn "Recommend" button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to our website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn.

For more information, please see LinkedIn's Privacy Policy at: https://www.linkedin.com/legal/privacy-policy.

XING Plugin

Functions of the XING network may be integrated into embedded third-party content (iframes). The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Each time one of our pages containing XING functions is accessed, a connection to XING servers is established. To the best of our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored or usage behavior evaluated.

For more information on data protection and the XING Share button, please see XING’s Privacy Policy at: https://www.xing.com/app/share?op=data_protection.

Pinterest plugin

Social plugins from the social network Pinterest, which is operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103-490, USA ("Pinterest"), may be integrated into embedded third-party content (iframes).

When you call up a page that contains such a plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits log data to the Pinterest server in the USA. This log data may contain your IP address, the address of the visited websites that also contain Pinterest functions, type and settings of the browser, date and time of the request, your usage of Pinterest as well as cookies.

For more information about the purpose, scope, and further processing and use of your data by Pinterest, as well as your rights in this regard and options for protecting your privacy, please refer to Pinterest’s Privacy Policy: https://about.pinterest.com/de/privacy-policy.

YouTube

Embedded third-party content (iframes) may include plugins from the Google-operated YouTube site. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

For more information on how user data is handled, please see YouTube’s Privacy Policy at: https://www.google.de/intl/de/policies/privacy.

Vimeo

Plugins from the video portal Vimeo may be integrated into embedded third-party content (iframes). The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. In the process, the Vimeo server is informed which of our pages you have visited. In addition, Vimeo obtains your IP address. This also applies if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

For more information on how user data is handled, please see Vimeo’s Privacy Policy at: https://vimeo.com/privacy.

Matomo (formerly Piwik)

This website uses the open source web analysis service Matomo. Matomo uses so-called "cookies". These are text files that are stored on your computer and enable your use of the website to be analyzed. For this purpose, the information generated by the cookie about the use of this website is stored on our server. The IP address is anonymized before it is saved.

Matomo cookies remain on your end device until you delete them.

Matomo cookies are stored on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the anonymized analysis of user behaviour in order to optimize both its website and its advertising.

The information generated by the cookie about the use of this website is not passed on to third parties. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

If you do not agree with the storage and use of your data, you can deactivate the storage and use here. In this case, an opt-out cookie is stored in your browser that prevents Matomo from storing usage data. If you delete your cookies, the Matomo opt-out cookie will also be deleted. The opt-out must be reactivated when you visit our site again.

Notice:

Here you will find the corresponding privacy policy.

INFOnline GmbH's Scalable Centralized Assessment System

This website contains a web beacon for measuring reach. A web beacon is a tiny graphic embedded in web pages to enable log file recording and analysis, which is then used to generate statistical reports. The web beacons on this site are used for the Scalable Central Measurement Method (SZM) provided by INFOnline GmbH.

The Scalable Central Measurement Method is used to determine statistical metrics, specifically to measure reach. Using the embedded tracking pixel, we track whether, when, and by how many users our website was visited, as well as which content was accessed.

The data obtained through the Scalable Central Measurement Method is collected anonymously. To track visitor numbers and recognize website users, either a so-called session cookie is set—that is, a signature is created consisting of various automatically transmitted pieces of information—or alternative methods are used. The IP address of your internet connection is collected and processed only in anonymized form. You are not identified at any time. The storage of SZM cookies is based on Art. 6(1)(f) of the GDPR. The website operator has a legitimate interest in the anonymized analysis of user behavior in order to optimize both its website and its advertising.

You can prevent our website from setting cookies at any time by adjusting the settings in your web browser, thereby permanently opting out of the use of cookies. Adjusting your web browser settings in this way would also prevent INFOnline from setting a cookie on the device you are using. In addition, cookies already set by INFOnline can be deleted at any time using a web browser or other software programs.

You also have the option to object to the collection of data generated by INFOnline in connection with your use of this website, as well as to the processing of such data by INFOnline, and to prevent such collection and processing. To do so, you must click the opt-out button at the link http://optout.ioam.de, which sets an opt-out cookie. The opt-out cookie set when you object is stored on your computer system. If the cookies on your system are deleted after you have objected, you must visit the link again and set a new opt-out cookie.

Setting the opt-out cookie may result in the data controller’s website no longer being fully accessible. INFOnline’s current privacy policy is available at https://www.infonline.de/datenschutz/.

Data Processing on Behalf of a Client: The Scalable Central Measurement System (SZM) is operated by INFOnline GmbH, Forum Bonn Nord, Brühler Str. 9, 53119 Bonn, Germany. We have entered into a data processing agreement with INFOnline GmbH and fully comply with the strict requirements of the German data protection authorities when using the SZM.

To deliver targeted advertising, our contractual partner MADSACK Medien Hannover GmbH & Co. KG uses the following third-party providers to display ads on our website. This is done on the basis of Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the anonymous analysis of user behavior in order to optimize both its website and its advertising.

Google AdSense

This website uses Google AdSense, a service provided by Google Inc. ("Google") for displaying advertisements. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google AdSense uses "cookies," which are text files stored on your computer that enable the analysis of website usage. Google AdSense also uses "web beacons" (invisible images). These web beacons allow information such as visitor traffic on these pages to be tracked.

The information generated by cookies and web beacons regarding the use of this website (including your IP address) and the delivery of advertising formats is transmitted to a Google server in the United States and stored there. This information may be shared by Google with its contractual partners. However, Google will not associate your IP address with any other data it holds about you.

AdSense cookies are stored in accordance with Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

You can prevent cookies from being installed by adjusting your browser settings accordingly; however, please note that in this case you may not be able to use all the features of this website to their full extent. By using this website, you consent to the processing of data collected about you by Google in the manner described above and for the purpose stated above.

Google Analytics Remarketing

Our websites use Google Analytics Remarketing features in conjunction with the cross-device features of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

This feature allows you to link the advertising audiences created with Google Analytics Remarketing to the cross-device features of Google AdWords and Google DoubleClick. This way, interest-based, personalized advertising messages—tailored to you based on your previous usage and browsing behavior on one device (e.g., a smartphone)—can also be displayed on another of your devices (e.g., a tablet or PC).

If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This allows the same personalized ads to be displayed on any device on which you sign in with your Google Account.

To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.

You can permanently opt out of cross-device remarketing/targeting by disabling personalized ads in your Google Account; to do so, follow this link: https://www.google.com/settings/ads/onweb/.

The consolidation of collected data in your Google Account is based solely on your consent, which you can provide to or withdraw from Google (Art. 6(1)(a) GDPR). For data collection processes that are not consolidated in your Google Account (e.g., because you do not have a Google Account or have objected to the consolidation), the collection of data is based on Art. 6(1)(f) GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.

For more information and to view the privacy policy, please visit Google's Privacy Policy at: https://www.google.com/policies/technologies/ads/.

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

As part of Google AdWords, we use what is known as conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that the web browser stores on the user’s computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a unique cookie. These cookies cannot be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can opt out of this use by easily disabling the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.

“Conversion cookies” are stored in accordance with Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

For more information about Google AdWords and Google Conversion Tracking, please see Google’s Privacy Policy: https://www.google.de/policies/privacy/.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.

Nugg.ad

nugg.ad offers website operators a technology that makes it possible to deliver interest-based advertising. Interest-based advertising from nugg.ad is useful for advertisers because it increases the effectiveness of advertising. This can reduce the total number of ad placements and you as a user benefit from being shown a smaller amount of advertising, which is also more likely to match your areas of interest than a purely random placement of advertising.

To do this, nugg.ad uses general information based on your internet usage. nugg.ad’s technology tracks internet users’ browsing behavior by storing a cookie in your device’s browser with a lifespan of 26 weeks: This means that the number of web visits across various subject areas is counted. nugg.ad stores aggregated information on usage behavior with a hashed ID in the nugg.ad system; that is, it does not store the specific web addresses you have visited, but rather nugg.ad stores the frequency of use of various subject areas on a per-website basis in a cookie. This general information about your internet usage can be used across websites by the nugg.ad technology. 

Sensitive topics such as religion, health, or sexuality are not taken into account. Furthermore, no other data is collected. In particular, nugg.ad never stores information about your name, address, email address, or IP address. Through the use of privacy-friendly technologies and extensive anonymization, nugg.ad has no way of specifically determining the identity of the user currently viewing the website. Directly identifiable personal data is never disclosed to third parties, particularly government agencies or companies.

Special precautions are taken in the nugg.ad system to comply with the principle of data minimization. In particular, an anonymization service operated by an independent party ensures that no user IP addresses enter the nugg.ad system. Special technical and contractual precautions have been taken to ensure that the anonymization protection is not circumvented by nugg.ad employees.

Audience Targeting and Campaign Management

nugg.ad identifies advertising-relevant target groups based on sociodemographic characteristics and product interests, and processes only the statistical patterns derived from the use of online advertising and editorial content.

To ensure you aren’t bombarded with the same ads over and over again—or even feel annoyed—nugg.ad tracks how often you’ve been shown an ad across different campaigns. Once a certain number of ad impressions has been reached, you will no longer be shown any further ads from that campaign.

nugg.ad itself does not deliver any advertising material, but transmits the target group information to ad servers or other platforms involved in the delivery of advertising material. This takes place either in real time through a direct connection to the respective platform or through time-delayed communication. In the first variant, no IDs are used. The second variant requires the one-off synchronization of IDs. Before the ID of another platform enters the nugg.ad system, this ID is completely pseudonymized individually by an independent third party so that nugg.ad cannot draw any conclusions about a specific person from this ID.

Use of "Cookies"

nugg.ad uses cookies. These are stored in the browser of your device (e.g., PC, laptop, smartphone, etc.) and remain active for 26 weeks. Like the ut cookie, the d cookie is used for audience analysis and tracks the number of website visits across various topic areas. The ci cookie stores how often an advertisement was displayed to you. The cookies contain only general information about your internet usage. 

The information contained in the cookie does not allow for direct identification of the user. In particular, it is not possible to determine the user’s name, address, or other personally identifiable information. Nevertheless, you can, of course, choose to block these cookies or simply delete them by adjusting the settings in your browser.

Opt-in/opt-out feature and Topic Monitor

If you are interested in being shown advertising on websites that match your areas of interest, you can give your consent (opt-in) for further topic-based analysis of your usage behavior. If you give your consent, this opt-in cookie will also be stored in the browser of your end device. The storage period is 1 year. If nugg.ad has already stored information in cookies previously placed in your device's browser, setting the opt-in cookie will have the following effect: Your consent extends the lifetime of the cookies already set by nugg.ad to a total of 1 year (calculated from the time these cookies are set). The information stored in the cookies before the opt-in will therefore be retained after your consent and deleted at the end of the lifetime of the cookies, i.e. after a maximum of 1 year.

You have the right to prevent the nugg.ad system from collecting measurement data at any time by exercising your right to object (opt-out). You may also revoke any consent you have already given at any time with future effect. An opt-out is also stored in a cookie on your browser’s device, has a lifespan of 10 years, is named “nuggstopp,” and is set by “nuggad.net.”

Please note that your opt-out preference will no longer be recognized by the system if you clear the cookies in your browser.

You can give your consent or object online on the nugg.ad homepage or on the "My Topic Monitor" page. To do so, please click the corresponding button. The "My Topic Monitor" information page allows you to see how nugg.ad has categorized your browsing behavior. To do this, the aggregated frequency of your usage behavior is read from the cookie in encrypted form and displayed in broad categories. You can find further information on the "My Topic Monitor" page.

Data security

All employees of nugg.ad AG who handle the above-mentioned data are bound to secrecy in accordance with §5 of the Federal Data Protection Act when they take up their duties. nugg.ad also uses technical and organizational security measures to protect data from manipulation, destruction or loss.

Contact

If you have any questions regarding data protection and data security, please feel free to send an email to privacy@nugg.ad at any time. You are also welcome to contact our Data Protection Officer, Christian Pfeiffer, directly (christian.pfeiffer@nugg.ad).

We reserve the right to amend this privacy policy from time to time so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, for example when introducing new services. The new privacy policy will then apply to your next visit.

Changes to the privacy policy

We reserve the right to amend this privacy policy from time to time so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, for example when introducing new services. The new privacy policy will then apply to your next visit.