Hannover Marketing & Tourismus GmbH is partnering with the international service provider HOLIDU

“Starting January 1, 2024, we will be realigning our efforts by digitizing the private room booking service through our partnership with HOLIDU. This partnership is a necessary addition to our lodging offerings—especially during trade show seasons—to maintain the economic value of the Hanover region,” says Hans Nolte, Managing Director of HMTG. 

In Hanover, especially during trade shows and conferences, staying in private accommodations with so-called “trade show moms” has a long and positive tradition. For Hans Nolte, the digital version of the “trade show moms” is therefore a welcome addition to the room rental agency’s product portfolio: “Greater reach, better occupancy rates, and affordable accommodations during peak times—the expansion through HOLIDU now prepares private hosts for the future while simultaneously elevating rentals to an international level.”

The partnership between HMTG and HOLIDU will take effect at the end of the 2023 fiscal year. As in the past, the brokerage agreements stipulate that socially subsidized housing is excluded from temporary rentals. Among other things, this provision is intended to ensure that sufficient socially subsidized housing remains available in the state capital during trade shows and major events. 

Many benefits for landlords

International visibility with just a few clicks, a single point of contact for everything—private hosts benefit in every way from the new partnership with HOLIDU. And HMTG, as a regional and reliable local partner, is always available to answer any questions.