Spring Campaign 2023 | Press | Visit Hannover - Visit Hannover

Holiday Region Hannover

Hannover: Relax and Unwind—From a Wide Range of Activities to Pure Relaxation!

Vacations, holidays, long weekends—the perfect opportunity to take a short trip to the Hannover Holiday Region.

Hannover: Relaxing by Lake Masch

For many, spring marks the start of the travel season, and there are plenty of opportunities for a short getaway in the coming weeks. Easter, Ascension Day, and Pentecost are particularly good times to explore the Hannover region. To coincide with this, Hannover Marketing und Tourismus GmbH (HMTG) is launching its spring campaign on March 22, featuring tips for a city break that includes nature! “Hannover Relaxes” is the slogan featured above large-format photos of the sunset at Maschsee, a boat ride at the adventure zoo, or a break at Ballhofplatz. Large-scale posters featuring a total of five motifs invite visitors within a 100- to 250-kilometer radius of Hannover to take a short vacation. The campaign focuses on North Rhine-Westphalia, Hesse, and Schleswig-Holstein. 

Hannover Relaxes at Ballhofplatz

Hans Nolte, Managing Director of HMTG, on current activities: “Hanover offers the perfect blend of culture, neighborhood life, and local recreational areas. The trend toward short trips within Germany continues—and Hanover has a lot to offer again this year, especially for families.”

Radio spots broadcast nationwide, advertorials in city magazines, in the supplement of the *Süddeutsche Zeitung*, and in German, Danish, Dutch, and Austrian travel magazines also offer numerous tips for a short getaway that combines urban life with local recreation. Online and social media activities showcase Hannover as an attractive travel destination and, via a direct link to visit-hannover.com, provide extensive information on the “Culture for Free” walking tours, current events, and the “Roter Faden” (Red Thread) tour.

Experience Hannover digitally

360° views of many attractions in Hannover and the Holiday Region make your short getaway a special experience even before you leave home. Relax and discover the highlights of the Region Hannover, plan your next outing, or click through the region’s hidden gems.

Anticipation

Experience Hannover in a relaxed, digital way

Get excited for your next trip to Hannover with our 360° views.

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The goal of these marketing activities is to raise awareness of the Region Hannover as a travel destination both nationally and internationally, thereby promoting tourism.

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