Berlin International Tourism Exchange

Hanover: The Perfect Blend—Classic and Urban Scenes That Will Make You Want to Visit!

A Place Worth Living In and Loving—that's how Hannover Marketing und Tourismus GmbH (HMTG) is showcasing the Hannover region at the International Tourism Exchange in Berlin.

On March 8, the first day of the ITB trade show for industry professionals, approximately 30,000 copies of the “Hannover Living” promotional brochure—created specifically for the ITB—will be available on ICE trains en route to Berlin. In addition to neighborhood tips from the pocket guide “Hannover Unverwechselbar” featuring colorful and refreshing impressions, this brochure showcases other highlights and attractions in the Hannover region, current events, and attractive experience packages for your next visit to Hannover.
www.visit-hannover.com/itb

In the middle of the ITB special issue is the insert “Your Perfect Day” from “9 Cities + 1 in Lower Saxony.” Here, the member cities have compiled tips for a perfect day. In Celle, for example, this includes a visit to the last river fisherman on the Aller; Göttingen recommends watching newly graduated doctors kiss the Gänseliesel statue; while in Goslar, the perfect day begins with a visit to the Imperial Palace. Other attractive options for a varied, perfect day in the “9 Cities + 1 in Lower Saxony”
include the Pied Piper musical “RATS” in Hamelin, the Roemer and Pelizaeus Museum in Hildesheim, or a visit to the Autostadt in Wolfsburg. Upon arrival in Berlin, large-scale posters at the main train station and the trade fair stations, as well as GroundPosters along the paths to the trade fair grounds, whet your appetite for a visit to Hanover. In keeping with this, promotional teams at the entrances to Messe Berlin hand out the ITB brochure “Hannover Living.”.

Bloggers Welcome – Hannover Goes Global
At www.hannover.de/bloggers, you’ll now find numerous posts by national and international travel bloggers who have already visited Hannover and shared their personal impressions. Last year alone, 25 travel bloggers—with 675,000 blog visitors and a reach of around 1.4 million social media followers—visited Hannover and wrote about it in several articles. In addition to the blog posts, reisereporter.de also features other top content for a weekend in the city: from cultural activities to the best restaurants and bars, right down to genuine insider tips. www.reisereporter.de/hannover
In addition, the pocket guide “Hannover Unverwechselbar” offers many insider tips and information on the city’s neighborhoods. It has now been published with a total print run of around 550,000 copies in German, English, and Dutch. It’s distributed wherever the young target audience hangs out: in bars and cafés, universities, movie theaters, and gyms, on long-distance buses, and in hotels. In addition to the “Hannover Living” app, the new blog of the same name—www.hannover-living.de—also provides updates on nightlife and party events as well as fresh, up-to-date insider tips

Photos for editorial use, as well as additional press information and articles, can be found at www.hannover.de/presse-hmtg.

All information regarding your stay in Hanover is available at www.visit-hannover.com.

(As of March 8, 2017)

Cyclist at the Faust cultural center in Linden

City life Hanover

Discover Hanover—Life, Leisure, and Pleasure

Discover Hannover's neighborhoods, favorite spots, and genuine insider tips.

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