Smiles, Sparkle, Wonder: New Hannover Experiences to Give as Gifts!

Large-format posters, radio spots, the newspaper insert “Tips and Events,” and the digital magazine “Hannover Living” offer plenty of ideas for this.

Experience “splendor, even more splendor” at the International Fireworks Competition in the Herrenhausen Gardens, “cut a figure” at one of the grand balls at the State Opera or the Hannover Congress Centrum, spend time in “Amazonia” right next to the Hannover Adventure Zoo, or float off into the night at the GOP Winter Variety Show—these are just a few of the many gift ideas featured in the current winter campaign. Best of all: All these Hannover experiences can be booked anytime in just 3 clicks via www.visit-hannover.com!

The newspaper supplement, which currently has a circulation of over 2.1 million copies and covers an area stretching from the coast to Hesse, invites readers to explore the Hanover region with 17 very different experience packages. These include, for example, overnight stays tied to major events such as the Christmas Circus, the International Fireworks Competition, the Winter Zoo, and Herbert Grönemeyer’s stadium concert.

In addition, the supplement, which will be published on November 16, offers many tips and ideas for an exciting visit to Hanover during the pre-Christmas and post-Christmas seasons.

Starting November 23, 2018, approximately 1,700 large-format posters and Megalights from Kiel to Düsseldorf will promote special experience packages. Each of the five different designs highlights a specific gift experience—featuring vibrant imagery paired with a fitting message. At the same time, radio spots in the northern German broadcast area will ensure that Hannover can’t be overlooked. Online activities and banner ads on selected, high-traffic websites round out the campaign.

You can find an overview of all activity packages and the “Tips and Events” newspaper insert for download right here: www.visit-hannover.com/tippsundtermine

The digital magazine “Hannover Living” is available at: www.visit-hannover.com/living

You can download the campaign materials at: www.hannover.de/winterkampagne-motive