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Online Marketing Manager (m/f/d) with a Focus on Social Media

The HMTG is looking for reinforcement

Online Marketing Manager (m/f/d) with a Focus on Social Media

To strengthen our online marketing team, we are looking for a full-time employee. The position is available immediately and is a permanent position.

House of economic development

House of economic development

Hannover Marketing und Tourismus GmbH (HMTG) is Hannover’s central service provider for regional and city marketing as well as tourism promotion. Renowned businesses and interest groups from the Hannover region support HMTG—founded in 2008—as cooperation partners and shareholders. HMTG’s goal is to promote the image of Hannover and strengthen identification with the entire economic and living environment of Hannover. Our mission is to establish Hannover as a first-class destination for tourism, conferences, and events.

Your tasks & responsibilities:

  • Planning, organization, and monitoring of digital content on visit-hannover.com and hannover-living.de
  • Research, analysis, and presentation of current topics in the fields of tourism (B2C) and location marketing (B2B)
  • Creation of SEO-optimized landing pages and editorial content (WordPress, ibexa)
  • Development and Optimization of Advertising Campaigns (Meta, Spotify, TikTok, and LinkedIn Ads)
  • Strategic development, planning, and implementation of social media content on the relevant platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube)
  • Creative development of content tailored to the target audience in accordance with the marketing plan
  • Ongoing community management and regular reports for optimization
  • Editorial planning and coordination of social media content using planning tools such as Swat.io

Your profile & qualifications:

  • Completed vocational training or a college degree in marketing, communications, or a comparable field
  • The joy of being in front of the camera 
  • Initial experiences with AI tools such as ChatGPT and Suno
  • Work experience in a similar position
  • Strong communication skills, an eye for current trends, and the ability to tailor communication to specific audiences
  • Extensive knowledge of the Hanover region
  • Safe Use of CMS Systems (WordPress)
  • Knowledge of image and video editing (Edits, CapCut, Canva, etc.)
  • Very good written and spoken German and English skills

Our advantages & benefits:

  • A position of responsibility that reports directly to the head of marketing
  • A dynamic and motivated team of Hanover lovers 
  • 30 days annual leave with a 5-day week (38.5 hours)
  • Flexible working hours and the option to work from home
  • Attractive remuneration, benefits and social services
  • Further education and training opportunities
  • A modern work environment in the heart of Hanover

Have we piqued your interest? Then we look forward to receiving your application! Please send your complete application materials (cover letter, resume, transcripts) and your salary expectations to bewerbung@visit-hannover.com    

If you have any questions, please feel free to contact Ms. Scholz at 0511 12345120.

We look forward to meeting you!

Application deadline: October 15, 2026
 

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